What is cognitive intelligence?
Cognitive services seek to imitate human rational processes. They analyse large amounts of data generated by connected systems (not exclusively IoT), and offer tools with diagnostic, predictive, prescriptive capabilities, that are able to observe, learn and offer insights, suggestions or even automatic actions. They are very oriented around contextual and human interaction. Therefore, for experts, the challenge of artificial intelligence is to adapt technology so that people can interact with it in a natural way.
We work on giving applications human cognitive capabilities, such as:
- Listening and speaking, or the ability to transform audio into text and text into audio.
- Processing natural language, text is not only a selection of keywords, but the computer is able to understand grammar, context, and more.
- Understanding emotions and feelings (“sentiment analysis”). Creating empathic systems capable of knowing a person’s state of mind and making decisions based on this.
- Recognition of images.
Cognitive Intelligence is only one part, albeit an important part, of Artificial Intelligence. It mainly covers the technologies and tools that allow our apps, websites and bots to see, hear, speak, understand and interpret the user’s needs through natural language. That´s to say, it´s the applications of AI that allow the machines to learn the language of the users so they do not have to learn the language of the machines.
Artificial Intelligence, on the other hand, is a much broader concept, which includes other technologies or innovations such as robotics, Machine Learning, Deep Learning, neural networks, NLP, etc.