Big Data news and updates
Sabrina Muñoz: “The importance of data for the digital transformation of organisations”
Telecommunications industry expert Sabrina Muñoz, director of Big Data for the Telefónica group was given a slot on the American Digital TV News, in which she highlighted LUCA´s (the data unit of Telefónica) project developments, which allowed them to collaborate with clients from different industries.
How Telefónica is helping other businesses utilise Big Data
An interview with Elena Gil about the differential value of LUCA, the data unit of Telefonica, and the objective of helping businesses understand how Big Data can help them. The use of big data and artificial intelligence is already revolutionising all sectors, “in general, businesses are very open to collaborating on big data topics because they find themselves very lost. Some only want us to assist them in the beginning and others want us to take them through the whole process.” Moreover, she wanted to emphasise the importance of privacy, “we always use anonymised data, and the company will always put the privacy of its clients first”.
How to digitalize the Colombian public administration
In the forum, organized by the Alberto Lleras Camargo School of Government of the Universidad de los Andes, the participating experts agreed on their digital identity. Elena Gil, CEO of LUCA added that “at this moment there are no excuses not to transform digitally”.
“Technology goes faster than we are able to regulate”
In the VI edition of the e-volution congress organized by El Norte de Castilla, the focus was on issues such as the need for society to accelerate the process of equating technological evolution. Elena Gil, CEO of LUCA, shared her thoughts on how regulations such as the recent one in May by the European Union help limit the use of data by companies, although there is still a need to evolve in terms of transparency and control for «helping to stop what the company can use».
“The Facebook scandal has generated a greater awareness of the importance of privacy”
In this interview with Elena Gil, conducted by e-volución (the web portal of El Norte de Castilla), she shares her vision of the new digital era that prompts the development of Big Data and Artificial Intelligence technologies and solutions, as well as new opportunities and businesses that will arise thanks to the connected world, and how they will impact the world of work. In addition, Elena Gil, shared her views on the great trends that, in her opinion, will soon offer us this new stage.
Telefónica launches new Big Data solutions for companies
During the LUCA Innovation Day 2018 event, under the motto “Science without fiction”, Telefónica’s data unit presented the multisectorial offer of Big Data evolving with the integration of new advanced analytical capabilities thanks to technologies such as machine learning and deep learning capabilities from Telefónica’s Fourth Platform, where all the data generated by customers is normalized and processed by using the company’s products and services, guaranteeing privacy and security of the data.
LUCA promoting AI in Big Data solutions for clients
Just years after its creation, LUCA has already deployed Big data and AI solutions in 20 countries, working with more than 150 corporate clients. In addition to working together in China with China Unicom and Israel with the operator Pelephone; and with several important partners such as Huawei, Qlik, Hortonworks and Stratio for their strategy. As stated by Elena Gil, CEO of LUCA “transformation is synonymous with adaptation and, therefore, it is very important to take advantage of the benefits provided by different technological waves as soon as possible”.
LUCA, Telefónica’s data unit, positioned as a leader among Big Data insight providers
In the latest evaluation report published by Forrester, “The Forrester Wave ™, LUCA, Telefónica’s data unit, is positioned as a leading provider of insights. It highlights that” the strength of Telefónica’s offer lies in the data of 350 million accesses in 17 countries, with data such as call records, social network analytics, location and CRM data. It also points out that “managers from all sectors recognize the need for their organizations to transform themselves digitally and that strategies driven by insights should be a priority for companies”