Big Data news and updates

“Conectivity is critical to the rural environment, because it opens up so many opportunities”

April 1st, 2019|

Currently, 55% of people in the world live in cities, according to data from the UN, which predict that this amount will increase by 13% upon reaching 2050. A phenomenon which poses a great challenge and which also affects Spain. During the forum in Segovia organised by the OMT, the participants highlighted the role of tourism in curbing the depopulation of rural areas. Elena Gil, stated that “Connectivity is critical for the rural environment because it opens up so many possibilities”. With this view, it is the basis for promoting intelligence and data generation to promote sustainable tourism.

Experts from LUCA analyse the state of Machine Learning in U-tad

March 20th, 2019|

In order to influence the need to develop responsible Machine Learning, four expert data scientists from LUCA will give this complete Master Class in interpreting the U-tad models. The experts will talk about the transparecncy of the models and how to interpret them, giving examples of models which are simply to interpret as well as models which are more difficult to interpret, and the dichotomy of the balance between performance and interpretability.

Alzheimer prevention project wins the DSA 2018

January 27th, 2019|

Pablo López has won the prize for the best Data Scientist at the 2018 Data Science Awards for his project that predicts Alzheimer’s at an early stage. The objective now is for the project to move into a second phase and become a reality in the medical environment. “The key is to confirm the differential characteristics that have been observed and thus leave an algorithmic basis to build on as more data is collected,” says López.

Big Data improves sports performance and expands horizons for new businesses

January 25th, 2019|

The UPF Barcelona School of Management organizes a conference on technology in sports. Pedro A. de Alarcón, Director of the BD4SG area and LUCA Sports Analytics will attend, and he indicates that “the performance of the athlete has been enriched with this method of analysing large databases. There are new opportunities for new business formulas, such as events where organizers receive more information from the viewer and can offer richer and more experiential experiences”.

Tourism should be a catalyst of technology

January 24th, 2019|

During the V Forum Hotusa Exploration of Tourism Innovation the three pillars of disruption for the application of technology were cited. According to Elena Gil, “tourism is one of the sectors in which the fast transformation of traveler’s habits is being processed, becoming increasingly digital in its purchasing process, and for the players who are transforming the sector in all its components.”

Sabrina Muñoz: “The importance of data for the digital transformation of organisations”

January 18th, 2019|

Telecommunications industry expert Sabrina Muñoz, director of Big Data for the Telefónica group was given a slot on the American Digital TV News, in which she highlighted LUCA´s (the data unit of Telefónica) project developments, which allowed them to collaborate with clients from different industries.

How Telefónica is helping other businesses utilise Big Data

January 13th, 2019|

An interview with Elena Gil about the differential value of LUCA, the data unit of Telefonica, and the objective of helping businesses understand how Big Data can help them. The use of big data and artificial intelligence is already revolutionising all sectors, “in general, businesses are very open to collaborating on big data topics because they find themselves very lost. Some only want us to assist them in the beginning and others want us to take them through the whole process.” Moreover, she wanted to emphasise the importance of privacy, “we always use anonymised data, and the company will always put the privacy of its clients first”.

Big Data joins the squad

January 10th, 2019|

LUCA is the latest Movistar Team signing, and it will become one of the most important members of the team Pedro A. de Alarcón explains that “Within LUCA there is an innovative sprit and explorer of all possibilities that data offers to society. And one of the areas that interests us most is sport.” Thus, from the area of Sports Analytics at LUCA, we will be able to help improve the performance of individual cyclists and the whole team.

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