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Leaders in insights generation
Forrester Research, one of the largest market study companies in the world, has certified us as insight supplier leaders.
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Carlos Ugaz Montero
Executive Director of AATE
"With real information on trends, mobility patterns, needs identification and target user segmentation, we can make better decisions in order to implement an integrated mass transportation system in the city and to make all projects more efficient, which benefits everyone."
Read this success storyTommy Muhvic-Pintar
Director of Sales and Marketing at Clear Channel
"The Clear Targets platform allows us to understand our audience and segment in accordance with the industry, preferences or affinity each of our advertisers are looking for. It’s an innovative Big Data product that helps us stand out, stay one step ahead and offer a new product for ad hoc marketing campaigns."
Read this success storyJesús Hernandez
Assistant Director of the La Vaguada Shopping Centre
"With collaboration from LUCA, we’re beginning to include the insights obtained which help us have long-term information in our strategy. These data include market share, our visitors’ behaviour and other data we couldn’t get before with surveys and conventional techniques alone."
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Find out about the current opportunities that exist with the application of Big Data to projects for social good that help achieve sustainability and discover different projects underway aimed at reaching the UN goals for 2030.
Find out about the ethical and social challenges involved with the use of this technology and what’s expected in the future. We also identify various possible actions to overcome the challenges of AI.
LUCA TALKS
LUCA talk: Fleet and Big Data - Optimize and make your business more efficient
Don't miss the next LUCA Talk where we will talk about the features and benefits of Fleet Management Platforms. Fleet Management is a critical aspect for businesses undergoing digital transformations as they take steps to manage their daily operations as efficiently and effectively as possible. Furthermore, to better understand the benefits of these solutions, the talk will feature details about LUCA Fleet, our in-house platform.
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OTHERS
3rd Annual Congress of Artificial Intelligence in Alicante
The 3rd Annual Congress of Artificial Intelligence in Alicante will be held on November 6th. This year, the event will focus on the management and consequences of the public health crisis, as leaders in technology and innovation share perspectives on the challenges and opportunities, we face in a world with Covid-19. Gonzalo Martín-Villa, global director of the IoT/Big Data unit at Telefónica Tech will be among the panellists ready to answer your questions.
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Big Data and AI to improve people’s quality of life
Giving back the value of data to society in line with the 2030 Sustainable Development Goals.
Find out what we’re doing in Data for Good